E-Commerce Genius: Richard Liu Qiangdong

 

Graduating from one of the most prestigious universities in China, Renmin University with a degree in Sociology back in 1996 – Richard Liu has invested his time and effort as a young adult in developing and practicing his technological prowess through diving through independent coding work. Richard Liu Qiangdong after finishing in Remnin University, he then followed this up with a Executive Masters Business Administration Degree from the China Europe International Business School — where this was followed by a career in a Japan Life. From here on out, Richard Liu built his e-commerce empire to what is now known as JD.com.

JD.com is now backed up and supported by stockholders and major business partners like Walmart, Farfetch, WeChat and Alibaba to name a few. This is cemented on the skills, professionalism and trust founded by Richard Liu.

Richard Liu’s company, JD.com is the very first China based Internet company to be part of the Fortune 500 List – and Richard Liu Qiangdong in Fortune’s list of the “World’s Greatest Leaders”.

Earlier this year, back in January, in Davos – Klosters, Switzerland – Richard Liu Qiangdong attended, and delivered a speech to all of the world, and in front of world leaders: United States President Donald Trump, Chancellor of Germany Angela Merkel, United Kingdom Prime Minister May, to name a few.

Here as well, Richard Liu was interviewed by David M. Rubenstein to discuss how Richard Liu Qiangdong metamorphosed the retail industry through innovations in the supply chain.

Richard Lie Qiangdong discussed the newest retail strategy which is customer centered and that JD.com is a company that provides product and experiences. In this age of new retail, less experience is had by the consumer under asymmetric information and obstacles in shopping. Richard Liu’s new retail strategy is very focused on consumer engagement – such as customer stickiness, interaction, traffic and user base in the goals of improving sales conversion rate.

Basically, it is a hyperaged strategy of the flow of analyzing what is needed, deciding on which products to produce, comparing and choosing which channels to purchase them from and to further drive sales rooted from consumer interaction. View More Information Here.

 

This is how Richard Liu has pioneered and lead JD.com in his e-commerce empire.

Learn more about Richard on https://www.scripps.org/physicians/18780-richard-liu?tab=overview

 

 

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